This Week in Cloud: July 15, 2016

By Atos Apprenda Support


Welcome to Apprenda’s This Week in Cloud! This is a curated list of the top stories that were published during the past week pertaining to cloud computing, containers, the IoT, acquisitions, product releases, industry studies, and more.

If you’ve got an eye for technology but don’t have the time to keep track of everything cloud, let us give you a hand!

IaaS Revenue to Triple by 2020, to $43.6bn

By Simon Sharwood, July 15th edition of The Register
“Infrastructure as a service sold by public clouds will become a US$43.6 billion market by 2020, according to abacus-rattling firm IDC’s new Worldwide Public Cloud Infrastructure as a Service Forecast, 2016-2020. In 2016 the firm expects infrastructure as a service (IaaS) hauled $12.6 billion through the door in 2015, meaning the figure predicted for 2020 represents a compound annual growth rate (CAGR) of 28.2% over the forecast period. But the forecast also offers some nuggets of data that support a less rosy view of IaaS, such as a survey result gathered from 6,000 IT shops finding that “nearly two thirds of the respondents are either already using or planning to use public cloud IaaS by the end of 2016.”

What Kubernetes and a9 Tell Us About the New Industry – Anyone But Amazon

By James Governor, July 15th edition of RedMonk
“One of the useful lenses to understand the tech industry is coalition theory. It can be surprising that particular vendors collaborate closely at any given time, given they are ostensibly arch-rivals. Generally however there is an outside threat or driver that explains what is going on…So now Microsoft, Red Hat, and Google Cloud Platform are all now aligned around Kubernetes.”

Citrix + Kubernetes = A Home Run

By Mikko Disini, July 15th edition of Citrix Blog
“Technical collaboration is like sports. If you work together as a team, you can go down the homestretch and pull through for a win. That’s our experience with the Google Cloud Platform team. Recently, we approached Google Cloud Platform (GCP) to collaborate on behalf of Citrix customers and the broader enterprise market looking to migrate workloads. This migration required including the NetScaler Docker load balancer—CPX—in Kubernetes nodes and resolving any issues with getting traffic into the CPX proxies.”

After Brexit, It’s Business as Usual for Most of Europe’s Public Cloud Workloads

By Paul Miller, July 8th edition of Forrester
“Two weeks on, the result of the UK referendum on membership of the European Union (EU) continues to reverberate around the world. Forrester provided advice for clients needing to understand the business implications. Looking at the specific impact on public cloud deployments in Europe introduces a number of additional points. These are best considered in three separate contexts.”

How Cloud Technology Will Evolve In 2016

By AJ Agrawal, July 9th edition of Huffington Post
“Cloud technology is huge. It’s both the present and the future. Like anything with a future, it’s continuing to evolve every single year. There are now more cloud contact centers than ever before. If you have anything to do with the cloud, you need to be aware of the changes that are hitting the industry. In this guide, you are going to learn about some of the main trends that are forcing cloud technology to evolve over the coming year.”

Measuring Cloud Performance: A Different Approach Needed

By Andrew Sullivan, July 5th edition of Network World 
“As Lord Kelvin almost said, “To measure is to know.” But this simple dictum is surprisingly hard to follow. For it really has two meanings. The first meaning is obvious: You cannot really know about something without measuring it. If you want to know how quickly an application works, for instance, take some key functions of the application and measure how long they take. “Good performance” is defined by the function taking less time than the acceptable threshold, and poor performance is defined by the function taking more time.”

The Cloud Switch Is On: From Migration to Management

By J. Peter Bruzzese, July 13th edition of InfoWorld
“At this week’s Microsoft Worldwide Partner Conference, I saw a shift in vendor focus. Last year, the big focus was migration. Whether the product was Office 365, Azure, or Dynamics, the framing was how to migrate, so many vendors offered migration tools. This year, despite a continued strong presence of migration offerings, the buzz had shifted to cloud management, typically via managed services offerings. Rocco Seyboth, vice president of product and marketing for BitTitan (a company traditionally focused on migration), said vendors seek to shift from offering a one-time set of project services to offering recurring managed services. Being able to offer a combination of services after migration is essential for businesses to remain relevant — and keep making money.”

Cloud: Disrupting Application Architecture

By Amit Kumar, July 14th edition of Sys-Con
“A revolutionary change in the industry was the foundation for cloud on the automation of virtualization technologies. Initially it was meant for infrastructure, but with the advent of new and innovative cloud services it has crossed the boundary of Infrastructure and invaded the application space. The concept of ‘as a Service’ model has three pillars: IaaS (Infrastructure as a Service), PaaS (Platform as a Service) and SaaS (Software as a Service). Over a period of time cloud services have grown and diversified to the extent that clubbing the services into these three pillars is not only difficult but unattainable. That’s the reason none of the public cloud providers classify their services in ‘as a Service’ model category.

Stop Saying the Cloud Is Just Someone Else’s Computer – Because It’s Not

By Mary Branscombe , July 12th edition of ZDNet
“The cloud is just someone else’s computer’, runs the joke. But if you’re saying that, the joke is on you, because it means you don’t understand what the cloud actually is. So many people misuse the word ‘cloud’ that you can be forgiven for thinking ‘in the cloud’ means ‘over an internet connection’. It doesn’t. ‘The cloud’ means something very specific. The simplest definition of cloud is a data centre that’s full of identical hardware that no-one ever touches except to unpack it on day one and throw it away when it fails; in between, every deployment, update, investigation, and management process is automated.”

What Serverless Computing Really Means

By Eric Knorr, July 11th edition of InfoWorld
“It’s always unfortunate to start the definition of a phrase by calling it a misnomer, but that’s where you have to begin with serverless computing: Of course there will always be servers. Serverless computing merely adds another layer of abstraction atop cloud infrastructure, so developers no longer need to worry about servers, including virtual ones in the cloud. To explore this idea, I spoke with one of serverless computing’s most vocal proponents: Chad Arimura, CEO of the startup, which develops software for microservices workload management. Arimura says serverless computing is all about the modern developer’s evolving frame of reference.”

Google Study Finds Enterprises Who Trust The Cloud Beyond Cutting Costs See Revenue Growth

By Louis Columbus, July 10th edition of Forbes
“…These and many other insights are from the Economist Intelligence Unit (EIU)’s Google-sponsored study, Trust in cloud technology and business performance: Reaping benefits from the cloud and found that enterprises that trust cloud computing apps and platforms to transform their businesses beyond cost cutting see revenue growth. Fostering and continually supporting business transformations that leverage cloud computing’s inherent strengths is how high-trust enterprises are gaining greater revenue outcomes than competitors. The study is quick to point out that higher trust in cloud computing alone doesn’t lead to better financial results, and “put simply, higher cloud trust appears to facilitate behavioral and process change within an organisation,” according to the study’s results.”

The Emerging Containers as a Service Marketplace

By Alex Williams, Susan Hall & Joab Jackson; July 14th edition of The New Stack
“While many developers are enthusiastic about the way containers can speed up deployments, administrators and operators may be a bit more wary, given the considerable amount of retooling that their internal systems may need to go through to support container-based pipelines. Which is why the emerging Containers as a Service (CaaS) approach may prove popular to both camps. CaaS changes the dynamic for how containers are perceived by operations teams that must otherwise build-out platforms that manage complex environments.”

Major IT Providers Announce New IoT Platforms Partnerships

July 15th edition of Business Insider 
“Two separate major partnerships were announced this week in the IoT software platforms market: GE announced that it will make its Predix platform for collecting and analyzing data from connected industrial machines available through Microsoft’s Azure cloud services platform…AT&T announced it will integrate its IoT platform and network offerings with IBM’s cloud-based Bluemix platform-as-a-service and Watson IoT suite.”

The Platform of Things: The Mega IoT Platforms Land Grab

By Sarwant Singh, July 14th edition of Forbes
“Every time I meet with a client these days, be it in the Automotive , Manufacturing, Pharma, Aerospace, IT or any other industry, even industries you would not expect from like farming, the discussion sooner or later ends up on IoT platforms. It seems every product and service is becoming a platform. As a result, every industry is moving from offering products and owning assets to offering services and managing interactions. Platforms will underpin this shift with IoT fueling the revolution.”

GE and Microsoft Work Together on IoT Services in the Cloud

By Blair Hanley Frank, July 11th edition of IT World
“GE and Microsoft have teamed up to bring the industrial giant’s Predix platform-as-a-service offering to the Azure cloud, the two companies announced Monday. It’s a move that helps add to the portfolio of Internet of Things services available through Microsoft’s cloud platform, at a time when the company is pushing its service for IoT applications. The announcement came during Microsoft’s Worldwide Partner Conference in Toronto, where GE CEO Jeff Immelt talked with Microsoft CEO Satya Nadella on stage.”

This Ambitious Slack Bot Wants to Bring Together the Entire Developer Ecosystem

By Khari Johnson, July 13th edition of VentureBeat
“A new bot released today in the Slack App Directory lets you teach, test, and quickly deploy chatbots on Slack as well as on Facebook Messenger, Kik, and other platforms. ProtoBot was made by Amir Shevat, director of developer relations at Slack… ProtoBot isn’t just about testing bots on Slack. It’s about the entire bot ecosystem — bot makers and chat app platforms — working together to create best practices and collaboration, Shevat said. Bringing the community together may help chatbot makers and platforms mature and grow.”

Europe Approves New Trans-Atlantic Data Transfer Deal

By Mark Scott, July 12th edition of NY Times
“European officials approved a new agreement on Tuesday that will allow some of the world’s largest companies, including Google and General Electric, to move digital information freely between the European Union and the United States. The pact, known as the E.U.-U.S. Privacy Shield, comes after months of political wrangling. It is aimed at allowing online data — from social media posts and search queries to information about workers’ pensions and payroll — to be transferred across the Atlantic. The agreement also provides extra privacy protections for European citizens when their information is moved to the United States. Here’s a primer on what was announced.”

Toward a Smarter Software Future

By Ben Bajarin, July 12th edition of Re/Code
“The more I think about the recent breakthroughs in machine learning and deep learning algorithms, the more I think we are finally heading toward a smarter software future. For years, I had been writing about the need for better predictive intelligence in our software. It seems ridiculous that my smartphone does not know more about my context and take relevant actions on my behalf. If I’m in a meeting, send all calls to VM or send a text message. If I’m running late to a meeting, offer to send an email or text to those I’m meeting with to let them know I’m running late, and an ETA of when I’ll be there (since it knows where I am on the road, the traffic situation and my time to destination).”

It’s Google’s Time to Shine in Big Business

By Barb Darrow, July 11th edition of Fortune
“Critics often say that Google Cloud Platform is great technology, but Google, the company, lacks the will or ability to sell these computing, storage and networking services to large businesses. That’s a contention that Diane Greene, the senior vice president in charge of company’s cloud effort, contests all the time, as she did again on Monday. Reminding Fortune Brainstorm Tech attendees that cloud computing adoption is in its very early stages, she estimates that 5% to 10% of corporate workloads are now operating on a public cloud like Amazon Web Services, Microsoft Azure, or Google Cloud Platform. That leaves a huge chunk of what she says is an overall $1.2 trillion IT market.”

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