GigaOm | September 15, 2012

The new opportunity for PaaS vendors: cloud services curation

The many benefits Platform as a Service (PaaS) bring to the enterprise are well known and well publicized — chief among them the ability for developers to build applications faster than ever before. But as this space begins to mature, a new opportunity is emerging for PaaS players that could broaden their reach and amplify their strategic impact within the technology landscape: cloud services curation.

Since coming to NEA out of VMware about eight years ago, I have been intensely focused on early-stage enterprise technologies, and my partners and I saw the early promise in PaaS, investing in companies like Engine Yard and Apprenda. The space is getting even more interesting as it evolves, with the rapidly proliferating services-based approach to cloud applications creating a host of new challenges — many of which can best be addressed by PaaS vendors, both public and private.

Developers are increasingly assembling applications in the cloud by tying in APIs provided as a service, rather than coding the applications from scratch or linking in code packaged into libraries.