It appears like Microsoft is desperate to become the OS for cloud computing. At Microsoft’s Worldwide Partner Conference on July 10th, the company has announced its Windows Azure’s white-label version which is targeted at the web hosts currently based on Windows Server. This can be viewed as a challenge for VMware, which is trying to push its vCloud agenda. In recent years, VMware is spanning cloud-based and on-premise deployments…
…According to Sinclair Schuller, the CEO & founder of Microsoft Partner Apprenda, Microsoft’s move is smart and the company has tried to develop its cloud-computing footprint. He said, ”As Microsoft is expanding their toolkit, they’re trying to make sure it’s not a disjointed experience.” Users might wish to use multiple cloud services, but they want a single interface to interact with them.
Apprenda provides an on-premise platform for .NET applications and is now a partner to Microsoft’s latest offering. If a web host performs an internal deployment of an Apprenda instance & plugs it into the portal, the auto-scaling & PaaS capabilities of Apprenda can be deployed directly from the Service Management Portal by the customers.