Cloud? You Deserve It, So Go Get You Some: Apprenda Marketwatch

By Atos Apprenda Support

Why The Cloud You Want Is Not The Cloud You Deserve

Every enterprise wants to be Amazon these days. Tempted by the promise of cheap, elastic cloud computing, companies are rolling out OpenStack and other private cloud solutions, certain that they’re building a winged unicorn. In reality, many of them are building a donkey. That’s the message from former Gartner analyst and Red Hat general manager Alessandro Perilli, who delivered it at the most recent Red Hat Summit. But rather than mope in the valley of diminished expectations, Perilli suggested a few ways businesses can grow into their most optimistic dreams of cloud computing.” Via Matt Asay, ReadWrite




Shrinking Cloud Prices Cause Market to Boom
The battle for the cloud market is set to hot up in the next three years, according to IDC, which claims price cuts and rapid growth means the competition is wide open. According to the analyst’s Semiannual Public Cloud Services Tracker, last year, the worldwide public cloud services market reached $45.7 billion and will grow at a compound annual growth rate (CAGR) of 23 percent until 2018. The U.S. currently holds almost 68 percent of the cloud services market but IDC expects this to fall to 59 percent in the near future as the share grabbed by Western Europe grows from 19 percent to 23 per cent. Emerging regions will grow above the global average, it added.” Via Hannah Breeze, Channelnomics

Gartner: Rising Enterprise Software Spending Won’t Lift IT
Enterprise software used to be an engine of growth for the entire IT market, but with the move to cloud computing and hosting, those days are gone. That’s one of the key findings of a just-released IT spending forecast from Gartner. Gartner’s Worldwide IT Spending Forecast, released in late June, has spending on pace to total $3.7 trillion in 2014 and $3.8 trillion in 2015 — 2.1% and 3.8% increases, respectively. Enterprise software is leading all categories, with 6.9% and 7.3% spending increases forecast for 2014 and 2015, but with little trickle-down value for other categories…” Via Doug Henschen, InformationWeek

Consumers And The Cloud: Mobile Has Expanded The Audience For Cloud Services And Usage Is Trending Way Up
Cloud computing is a massive market. BI Intelligence finds that there will be roughly 2.6 billion consumers accessing the cloud in 2014. That’s almost identical to the 2.9 billion people connected to the internet worldwide. That means cloud computing services penetration is already at 89%. While the cloud audience is mature, activity within the cloud will skyrocket over the next five years, thanks primarily to mobile. It’s precisely the ability to access and consume files and data-heavy media on multiple devices that has helped inflate cloud traffic.” Via Tony Danova, Business Insider

SaaS vs The Perpetual License Model
“…It has been argued in this space many times previously…that the perpetual license model that has dominated the industry for decades is increasingly under pressure from a number of challengers ranging from open source competition to software sold, as in the case of, as a service. In spite of the economic challenge inherent to running a business where your revenue is realized over a long period of time that competes with those that get all of their money up front, the bet here is that the latter model will increasingly give way to the former…” Via Stephen O’Grady, RedMonk

This is what the new hybrid cloud looks like
The hybrid cloud seems to be what everyone wants to get to. End users seem to like the idea of using a public cloud, like Amazon Web Services for its large scale and low-cost. But they’re not willing to put everything up in AWS’s cloud, so there are on-premises clouds for mission-critical and extra secure information. Vendors are jumping into the hybrid cloud game too: One of Microsoft’s biggest marketing points over AWS is that it has software that customers can run on their own servers – Windows Systems Center – to build a private cloud that connects to its Azure public cloud to build a hybrid cloud. VMware launched a service with the name hybrid in it – vCloud Hybrid Service – in the past year…” Via Brandon Butler, Network World

How Cloud Computing Empowers the Agile Enterprise
Public cloud service adoption is already a mainstream phenomenon in most organizations. Meanwhile, many large enterprises see a private cloud in their future. But choosing whether to invest in building an internal cloud infrastructure or buy from a cloud service provider will become more challenging – in anticipation, savvy IT leaders are becoming brokers of dynamic business technology solutions…” Via David H. Deans, Sys-Con

Debunking private cloud myths
Many businesses considering transitioning their business to the cloud do not like the idea of being on a shared model. Enter Private Clouds! With private clouds customers have their dedicated compute, storage and network environment that is secure, scalable, redundant, cost optimized and operationally efficient. Unfortunately, many IT professionals think that moving from a virtualized Data Center to a private cloud environment is a simple task involving a few management software and automation. It is necessary to debunk this myth and throw light on general misconceptions about moving to a private cloud environment.” Via Mandar Kulkarni, DataQuest

The Psychotic Task of Measuring Developer Productivity
Measuring developer productivity is a purely and utterly psychotic task. There is no better occupation than that of engineers and developers to game a system that is in essence a game to begin with. Set a metric, make it fair, make it reasonable and at some point it will become a game. The real question is, “are we moving steadily, reliably and responsibly toward our goal with the mission of the company in mind?” Can that even be measured? Is it even reasonable at a tactical level to measure these things? In almost every situation it is pretty insane, but endeavors are made every single day…” Via Adron Hall, The New Stack

7 dysfunctional signs you need DevOps
Do we still need to stop and define DevOps as a methodology, practice, tactic, approach and/or portmanteau in and of itself? Whereas we might have justifiably suspected the IT industry of spin doctoring up a new term simply to ply its wares, the number of genuine DevOps postings on IT job boards is proof enough for most that this new Developer + Operations DevOps role does indeed exist…” Via Adrian Bridgwater, CWDN

After EMC-TwinStrata, can independent cloud storage gateway players stay that way?
With storage giant EMC gobbling up TwinStrata, two years after Microsoft did the same with StorSimple, you have to wonder about the fate of the remaining independent cloud storage gateway providers. Can Avere Systems, Nasuni, Panzura and CTERA Networks remain on their own? Do they want to? I’m guessing execs at those companies would argue that this is a big market, but there’s no question it is also hotly competitive, and with EMC and Microsoft throwing their weight around, things will likely heat up further…Via Barb Darrow, GigaOM

Microsoft Partners with Perfecto Mobile for Visual Studio App Testing
Microsoft and Perfecto Mobile Ltd. yesterday strengthened their partnership, offering new mobile app testing features for Visual Studio and Microsoft Azure users. In addition to new features, subscribers to the Microsoft Developer Network (MSDN) and non-subscriber users of Microsoft Azure were offered price discounts for the Perfecto Mobile testing service…” Via David Ramel, Application Development Trends

Google’s Growing Silence on Saving Open Internet Leaves Fight to Startups
Google Inc. , once boastful that it was the leading defender of a free and open Internet, has gone into the shadows. Since the FCC proposed in May to let cable and telephone companies offer special Internet fast lanes for companies willing to pay extra, lobbyists for Google haven’t visited the agency to intervene, FCC records show. Facebook Inc. (FB), the largest social network, also has been absent. It’s a stark change from eight years ago…” Via Todd Shields, Bloomberg

Red Hat moves forward with new OpenStack release
Red Hat’s bread and butter will always be Linux, but OpenStack is increasingly bringing home the bacon. For proof of Red Hat’s commitment to OpenStack look no further then its release of Red Hat Enterprise Linux OpenStack Platform 5. Red Hat is making this investment in OpenStack, which also includes its recent purchase of the OpenStack integrator eNovance, because the company believes that customers are ready to invest in the OpenStack cloud…” Via Steven J. Vaughan-Nichols, ZDNet

Have yourself a wonderful, wonderful day.


Atos Apprenda Support